Keynote: Winning with CRO: Key Pillars of a Successful Conversion Optimisation Program

Winning with CRO: Key Pillars of a Successful Conversion Optimisation Program Join Sameer from VWO to learn all about the right methodology to implement a CRO program at scale. The presentation will cover how marketer's can win with a structured conversion optimisation approach.

– How to A/B tests at scale without reducing performance

– Real life success stories of organisations that have done it right

– The benefits of a connected, unified view of the individual visitor

– Deep dive into Track, Analyse, Plan, Test, Target methodology

– Tips & tricks to improve your CRO

– Hot trends from the CRO space

Where & When
Date
Tuesday, March 12th
Time
12:30pm - 12:55pm
Category
Illumination stage
Stream
Illumination stage
Speakers
EVP & Head of Revenue
VWO