Social entrepreneur Lisa King is on a mission to ensure no child goes to school hungry, starting in our own backyard.
Lisa is the founder of Eat My Lunch, one of NZ’s most successful social enterprises. Launched in 2015 with the belief that clever business solutions can solve big social issues, for every lunch you Buy Eat My lunch Gives a lunch to a Kiwi kid in need.
After 15 years working in large FMCGs, marketing some of the country’s biggest food brands, Lisa decided to put her commercial acumen towards doing something that would make a positive impact in the community. As a mother of young children, she couldn’t fathom that in a country like New Zealand, 28% of children live in poverty and thousands go to school every day without lunch.
From day one Eat My Lunch established that a simple yet powerful idea could empower consumers by giving them a choice every day with something they already do. Buy Eat My Lunch and have an immediate, tangible impact. In just over 2 years, Eat My Lunch has gone from a small business run out of a family home to making over 1,000,000 lunches, with 600,000 Given to kids in 55 low-decile schools in Auckland, Hamilton and Wellington.
Eat My Lunch has been the recipient of numerous awards including three Westpac Auckland Business Awards in 2016, Deloittes Fast 50 Rising Star 2016 and 2017, TVNZ Marketing Awards 2016, and Lisa was awarded a Women of Influence Award in both 2016 and 2017.