We are challenging marketing and ad-tech leaders to answer a series of questions in five words or less . No frills. No fluff. Just rapid-fire responses. Rob Marston, Founder of Zeus Unwired is in the hot seat to continue this series in Australia:
What are you passionate about?
How tech can impact life
What do you love about marketing?
How far reaching it's become
What don't you like about marketing?
Over reliance on FB/Google
Your favourite form of content?
VR and experiential content
Top three trends of 2017?
iPhone X, video and attribution
Gamechangers for 2018?
Blockchain, IoT, Adoption of AR
Who is the most influential pioneer in your mind?
Arthur C Clarke (1964 predictions)
What keeps you awake at night?
To buy bitcoin or not
AR/VR - Fad or here to stay?
Here to stay, when ready.
How does Aussie innovation compare with the world?
Badly, but getting better
Automation: friend or foe?
Absolute friend. Still in infancy
When are the robots coming?
They're heeeeerrrreeee (if you're looking)
iOS or Android?
It's always been iOS
Favourite meal? Why?
Roast! It's just so analogue.
Rob will be at ad:tech Sydney on March 22-23, 2018 (having longer than 5 word conversations). Want to be part of it? Register today and snap up early bird prices at sydney.ad-tech.com/register