Since first getting acquainted with the online advertising and affiliate business back in 2010, Joeri de Wit went on to co-find his own company. Backed by known names in the industry, he realised the suboptimal practices could be vastly improved.
Educated in Multimedia Design, Joeri takes on the online advertising business with a refreshing approach. His unique and creative views led him to move all lead generation processes in-house. From media buying to data science, in his world, there is no reliance on third parties.
As CEO of Kobi Digital, Joeri grew his one-stop-shop lead generation company to revenues running in the millions in just 2 years. He manages over 50 employees across 4 headquarters and in 5 different continents.